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Partner to Attract Military Spouses Employment

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Map: Remote Working Impact Away from Downtown La Crosse

Map: Remote Working's Impact Away from Downtown La Crosse New data generated by the U.S. Census Bureau shows that the farther you get from downtown La Crosse, the more likely people are to work remotely. When the federal...

La Crosse County Programs for Businesses

BizNews Greater La Crosse created this resource page after interviewing La Crosse County in our BizCast podcast. Listen to it here >> Programs La Crosse County offers include:Revolving Loan Funds - Participation...

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Holmen: Another 8,000 single family homes still possible  Continuing to build 200+ units a year. The Village of Holmen continues to be a leader in Wisconsin for growth. In 2021, it had the highest value of...

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Heavy Truck Road Restrictions Begin March 6

Heavy Truck Road Restrictions Begin March 6 in La Crosse County La Crosse County Highway Department announced that seasonal weight restrictions will go into effect on March 6, 2023, on various County Trunk Highways. The...

One-Minute Update on our Economy in January

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BizCast 06: Growing a Startup with Emily Boland – Hunt & Gather

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BizCast Guest Information

Greater La Crosse Business News, Events, and Marketing
that help you thrive, so our community grows.

SUBSCRIBE >> & ADVERTISE >> today, so you can shape a better tomorrow.

BizCast Guest Information

Thank you for wanting to be a guest on BizCast, the podcast bringing business news that helps you thrive.

Here’s what you need to know.

WHO: You will be interviewed by Vicki Markussen, the host of BizCast, and owner of BizNews Greater La Crosse. The format is question-and-answer. While it is edited, the podcast features the question and answer session..

WHAT: You will record two podcasts, each approximately eight to 15 minutes each. There are usually two audiences for each interview, but there are exceptions:

  1. Public focused: the host will reduce a portion of your interview to about five minutes. This portion will air on WIZM-AM during the morning show. The show will “tease” listening to the full show, which will be available on WIZM’s podcast page and also via typical podcast apps.
  2. Business-leader focused (BizCast+): this is approximately 10-minutes long, speaking directly to the business community. They want to hear how you are leading or how they can work with you. Examples include a problem you solved or are currently working through, how you were bold in a new endeavor, marketing efforts that paid off, a tip from you, or how to better use a resource.

WHEN: sessions are pre-recorded and adjust to availability

PHOTOS: we may take a photo for promotional purposes inside the podcast studio

WHERE: recordings occur at Midwest Family Broadcasting’s podcasting studio at 201 State Street, La Crosse

Interviews can be conducted via phone, but we believe the quality of an interview is about being comfortable. There is nothing like face-to-face interaction to create the best interview for listeners.

HOW LONG: Plan for 90 minutes. Actual recording time takes is up to 30-minutes. Before pressing record, however, you and the host will talk for about 30 minutes to identify talking points and which podcast (public or business-focused) the points fits into. This creates a nice warm-up, with key points top of mind, when the host presses record.  Those host will know what you want to touch on and can help guide you if you forget a point.

HOW MANY GUESTS: the studio can accommodate up to three guests plus the host

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Topical Business news

Partner to Attract Military Spouses Employment

Partner to Attract Military Spouses EmploymentThe Department of Defense seeks Military Spouse Employment Partnership (MSEP) More than 600 companies are already partnering to recruit more than 250,000 military spouses. For...

Map: Remote Working Impact Away from Downtown La Crosse

Map: Remote Working's Impact Away from Downtown La Crosse New data generated by the U.S. Census Bureau shows that the farther you get from downtown La Crosse, the more likely people are to work remotely. When the federal...

Holmen: 8,000 single family homes still possible

Holmen: Another 8,000 single family homes still possible  Continuing to build 200+ units a year. The Village of Holmen continues to be a leader in Wisconsin for growth. In 2021, it had the highest value of...

HAPPENINGS

Heavy Truck Road Restrictions Begin March 6

Heavy Truck Road Restrictions Begin March 6 in La Crosse County La Crosse County Highway Department announced that seasonal weight restrictions will go into effect on March 6, 2023, on various County Trunk Highways. The...

Best States to Start a Business Report Ranks Ours Low

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North La Crosse Business Association Develops #WeAre54603

The North La Crosse Business Association (NLBA) wanted to create a rally cry that unites. It looked to build a brand around a hashtag. But what to choose? “Pride of the North Side” pronounces the Logan High School marching...

Government

Holmen: 8,000 single family homes still possible

Holmen: Another 8,000 single family homes still possible  Continuing to build 200+ units a year. The Village of Holmen continues to be a leader in Wisconsin for growth. In 2021, it had the highest value of...

BIZCARES

Nonprofits Hurting Due to Local Businesses Hurting

Nonprofits Hurting Due to Local Businesses Hurting

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Businesses Launch Get On Living Safely in Greater La Crosse

Businesses Launch Get On Living Safely in Greater La Crosse

Get on Living StrongerMore than 60 businesses contributed to this campaign led by the North La Crosse Business Association to remind people that they need to get on living safely to help our small, local businesses keep...

BUY LOCAL: Office Depot Gives 5% to Local Schools

BUY LOCAL: Office Depot Gives 5% to Local Schools

Office Depot Gives 5% of School Supply Orders to Your School Simply make a purchase of qualifying school supplies, provide your school's ID at checkout (in store and online) and your designated school will receive 5% back...

TOOLS

La Crosse County Programs for Businesses

La Crosse County Programs for Businesses

BizNews Greater La Crosse created this resource page after interviewing La Crosse County in our BizCast podcast. Listen to it here >> Programs La Crosse County offers include:Revolving Loan Funds - Participation...

Get Federal $s: Use Your HUBZone Location

Get Federal $s: Use Your HUBZone Location

Get Federal $s: Use Your HUBZone Location You can get more federal contracts by having a business located in  City of La Crosse, Melrose, Downtown Winona, Tomah and now Black River Falls and the rest of Jackson County. The...

WWBIC Releases 2023 Business Classes Catalog

WWBIC Releases 2023 Business Classes Catalog

The nonprofit WWBIC offers classes and consulting for business startups, access to capital (financing), and connections to fellow business owners. The organization released its 2023 catalog of classes >> 

Spotlight

Orange Thumb

Orange Thumb

Orange ThumbMeet Sarah Cox, owner of Orange Thumb in West Salem who shares space with co-female owner of a floral business called Stems. Cox carries products made by local companies in addition to her clothing selections.

Donna Elsen’s Paper Love

Donna Elsen’s Paper Love

Paper LoveMeet Donna Elsen, one of the scrapiest people around as she creates paper dolls and cards, sold inside the Orange Thumb in West Salem. She is one of several local vendors inside the store.

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